Design, Housing, and Apparel
College of Design
Twin Cities
Award Year
2016
University Award
McKnight Land-Grant Professorship
No Monument Location
Understanding and Facilitating Creativity
Creativity is the current battleground for economic competitiveness. It is for this reason that Barry Kudrowitz seeks to understand how we evaluate and teach creativity. Kudrowitz's research involves the assessment of practices used in team-based idea generation and creativity testing. A focus of this effort is in exploring how play and humor can be used to fuel innovation in both industry and academia.